Reifer’s Furniture Co. Building
| Dates: | 1913-1914 |
| Location: | Southwest corner Ninth and Main Streets , Lafayette, Indiana |
| Architect: | Charles W. Nicol , of Lafayette, Indiana |
| Contractor: | George Herzog |
The Reifer’s Furniture Co. Building was built on the site of the old Douglass Pump Works. The company was founded in 1894 and had once occupied a space in the Earl & Hatcher Block on S. Third Street. The new store opened on October 2, 1914. The company later installed a large electric sign on the corner of the building featuring a rocking chair which "rocked" as the lights flashed. The sign was relocated when the company abandoned its downtown store for a suburban warehouse. The building now houses offices and studios.
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| Original rendering of the Reifer's Building, 1913 | Reifer's Building, 2004 |